From Jane Clark

DORIS CELLARIUS sent this on the Sierra Club's Water Forum Listserve.  There
was also an article in the DM Register about this today.  The Register
article was shorter and also included some interesting comments from Stephen
Kay, spokesman for the International Bottled Water Assoc.

WORLD WILDLIFE FUND REPORT
DISCUSSES THE POLLUTION RELATED FROM MAKING AND DISPOSING OF PLASTIC
BOTTLES.

3 May, 2001 WWF International http://panda.org/
The real cost of bottled water

Gland, Switzerland - In light of a new independent
study WWF, the conservation organization, is
urging people to drink tap water, which is often
as good as bottled water, for the benefit of the
environment and their wallets.

According to the study, Bottled Water:
Understanding a social phenomenon, commissioned by
WWF, bottled water may be no safer, or healthier
than tap water in many countries while selling for
up to 1000 times the price. Yet, it is the fastest
growing drinks industry in the world and is
estimated to be worth US$22 billion annually.

The study reveals that the bottled water market is
partly fuelled by concerns over the safety of
municipal water and by the marketing of many
brands which portray them as being drawn from
pristine sources and as being healthier than tap
water. However, some bottled waters only differ
from tap water in the fact that they are
distributed in bottles rather than through pipes.
In fact there are more standards regulating tap
water in Europe and the US than those applied to
the bottled water industry.

"Our attitudes towards tap water are being shaped
by the pollution which is choking the rivers and
streams which should be veins of life," argues
Richard Holland, Director of WWF's Living Waters
Campaign. "We must clean up and properly protect
these waters at source, and not just at the
treatment works, so that we can all rest easy in
drinking from the tap."

The study acknowledges that while bottled water
has the advantage of being generally safer in
areas where tap water may be contaminated, boiling
or filtering local water renders it safe at a much
lower cost for people on a low income. However,
according to the United Nations Food and
Agriculture Organization (FAO), in terms of
nutritional value, bottled water is no better than
tap water. It may contain small amounts of
minerals but so does tap water from many public
municipal water supplies.

Some consumers prefer bottled water to tap water
for taste reasons. WWF argues that water companies
have an important responsibility to ensure that
they consistently produce water that is not only
safe but also pleasant to drink.

The study also finds that every year 1.5 million
tons of plastic are used to bottle water. Toxic
chemicals can be released into the environment
during the manufacture and disposal of the
bottles. Furthermore, a quarter of the 89 billion
litres of water bottled worldwide annually are
consumed outside their country of origin.
Emissions of the green house gas carbon dioxide,
caused by transporting bottled water within and
between countries, contribute to the global
problem of climate change.

"Bottled water isn't a long term sustainable
solution to securing access to healthy water,"
said Richard Holland. "Clean water is a basic
right. Protecting our rivers, streams and wetlands
will help ensure that tap water remains a service
which delivers good quality drinking water for
everyone at a fair price."

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