FOR IMMEDIATE RELEASE:
December 29,
2006
CONTACT:
Eric Antebi
415-977-5747
SIERRA CLUB LAUNCHES WEEKLY RADIO SHOW
San Francisco, CA - The nation’s
oldest and largest grassroots
environmental group is proud to announce the
launch of a weekly radio show
called Sierra Club Radio, a half hour program
that will be broadcast in the
San Francisco Bay Area and available nationally
on the Web and via podcast.
Sierra Club Radio is designed to help meet the
mounting demand for "green"
news -- information Americans can use as
consumers, as citizens, as
neighbors and parents to make responsible choices
and to connect to the
growing environmental community.
"Sierra Club
Radio has something green for everyone," said Carl Pope, the
Club’s Executive
Director. "Whether you want tips for how to ‘green’ your
holiday season, or
stories that showcase solutions in action and interviews
with environmental
newsmakers, Sierra Club radio will inspire you."
The show will be hosted
by the Sierra Club’s Orli Cotel, and will air on
the Bay Area’s Air America
affiliate, 960am The Quake, at 3:30 pm on
Saturdays, as well as webcast at
http://www.sierraclubradio.org.
Cotel,
who also is a contributing writer to Sierra Magazine, is already known
for
her nationally syndicated radio column on Air America.
The show
will spotlight in-depth conversations with a wide range of
environmental
experts and activists, artists, filmmakers, and authors
inspired by nature.
It will also feature Sierra Club content - including
lifestyle tips from
Sierra magazine's Green Life editor Jennifer Hattam and
Mr. Green, Bob
Schildgen; in-depth interviews with Sierra Club Books
authors and
contributors to Sierra magazine; and political observations and
commentary by
Executive Director Carl Pope. The program will also highlight
stories from
the Sierra Club’s conservation work and grassroots fieldwork.
In the
coming year, the Sierra Club will be making segments available
for
syndication, including the weekly "Ask Mr. Green" and "Green Living
Tips"
features.
The radio show comes on the heels of the first successful
season of Sierra
Club Chronicles, a half-hour television show featuring
profiles in
environmental courage, and broadcast nationwide on
LinkTV.
To listen to the first episode online, visit
http://www.sierraclubradio.org
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