http://www.chicagotribune.com/news/local/ct-met-pink-slime-safety-20120328,0,946287.storySocial media turn up heat on food industry(EDITED)This week Beef Products Inc. announced the temporary shutdown of three of its four plants that produce a chemically treated recovered beef dubbed pink slime. Public outcry from consumers, parents and school district officials, triggered by YouTube videos and online petitions, drove industry and government to respond.The website Change.org hosted a petition by mom urging the USDA to stop buying the beef for school lunches.In 10 days she made the USDA, the meat industry and major retailers all back away from it.Other food campaigns galvanized Wal-Mart to refuse genetically modified sweet corn.Gary Hirshberg, CEO of Stonyfield Organic, is one of the organizers of Just Label It, a campaign that's urging the FDA to label genetically modified foods. "I can tell you the White House is watching," he said of the Just Label It petition that has gathered more than 1 million supporters. "I've had meetings with folks there including the president and the first lady, and when I sit down, it's clear they have been tracking when the numbers got to 400, 500 and 600,000. I've never seen any period like this before."- - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - To unsubscribe from the CONS-SPST-BIOTECH-FORUM list, send any message to: [log in to unmask] Check out our Listserv Lists support site for more information: http://www.sierraclub.org/lists/faq.asp